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BMPA-RICOH
present
Print Summit 2014
Join Print Summit and celebrate an epic event -
Of the industry, By the industry & For the industry.
 
Top line or Bottom line - What gets you the desired results?
Print Summit 2014:
Presenting Facets of Change!
 
Powerful Key Note to the Summit's central theme of Change.
Transition from a print-broking firm into a constantly improving print company.
"Chanakya and his management ideas - For Excellence in Business and Life"
The Master Class session takes a keen look at the potential and new business opportunities in allied industry verticals viz.Corrugation, Labels and Packaging Prepress.
A 'How-To' session brings focus on the opportunities and potential of Screen Printing.
Top line or Bottom line - What gets you the desired results?
Enabling Efficient Production & Thriving with Smart Operations!
Dharti Desai (RDM & MOS India , Mumbai)
 
Mantra: Devil is in the detail
 
Dharti is a compulsive entrepreneur. She and her brother, Mehul Desai, are the founders of FineWinesnMore (F W M). Dharti has been instrumental in conceptualizing, researching and setting up a strategic communications platform for FWM.
FWM is as an educational, communications and interactive tool for wine consumers from all walks of life, be it a novice or a connoisseur. FWM leverages Dharti's group companies' 15+ years of valuable experience in direct marketing in India. the Tata Group for 23 years before getting into the print industry with Thomson Press. Dharti along with Mehul are also founders of Regency Direct Marketing India Pvt. Ltd, and Mail Order Solutions India Pvt. Ltd.,the former is a direct marketing consulting company and the other a state of the art print production company.
Dharti saw the potential India had to offer much before the outsourcing boom and established a pioneering position for herself and the company in direct marketing in India and significantly heightened the company's prominence within the industry since 1997.
She has been the key architect in setting the overall strategic direction of all her companies, patiently awakening a country to the hitherto unknown direct marketng space and now the world of wine as well, sourcing key clients and vendors, working with the local nuances of the country and facilitating the integration of direct marketing consulting and bank card syndication.
With the help of her direct marketing companies she researched on the concept and strategy for FWM for over 2 years before starting the company in January of 2007. She coined the name FineWinesnMore and has managed to make her new enterprise an industry leader in innovation, credibility, and education for wine consumers in India. After six years, thanks to Dharti's vision and push for innovation and creativity, brand FWM has managed very good equity in India and now Dharti is busy pushing for FWM's first wine retail venture, a unique and the only one of its kind concept in India.
Dharti is a graduate of Wilson College, Mumbai University (India) and now divides her time between the USA and India. She is fluent in French and also taught for many years at the Alliance Francaise in New York and India.
Friday, Jan 24, 2014 Tata Theatre, NCPA, Mumbai
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